I’m so excited about the direction ETC is heading. The years since COVID have been a wild ride, but they’ve given me the chance to strengthen our supplier relationships and focus on what matters most: creating great quality clothing that feels amazing to wear and stays accessible.

Some things take time to get right. I spent almost 10 years searching for the perfect fabric for our vintage tees, and I’ve never been prouder of the quality and comfort of the collections we have today.

Keeping ETC affordable is still a priority. We offer Afterpay, and we’re also introducing new ways to reward our loyal customers, because the more you buy, the more you save.

Great quality. Real comfort. Fair prices. Clothing you’ll want to wear on repeat.